About Datakortex
A data analytics company helping businesses turn data into clear, practical decisions.
Why Datakortex exists
Most businesses already have the data they need to make better decisions — what's missing is the translation between raw numbers and a clear next step. Datakortex was formally founded in July 2026 in the Netherlands to close that gap, combining rigorous statistical practice with practical, business-first thinking.
We work across consulting, training, and digital products, always starting from the business question rather than the technique — because a model or a dashboard is only useful if someone can actually act on it.
Clarity over complexity
An analysis is only valuable if it leads to a decision someone can actually act on. We favor clear, honest answers over unnecessarily complex methods.
Business-first thinking
We start from the question a business actually has, and choose the right technique to answer it — not the other way around.
Committed to your success
We measure our work by whether it actually helped you — not by hours billed or a deliverable handed over. If something isn't working for you, we'll revisit it until it does.
George Orfanos
Datakortex was founded by George Orfanos, a data scientist who has spent his career turning analytics into business decisions. Before founding Datakortex, he worked as a Data Scientist at JDE Peet's and MSD (Merck & Co.), applying predictive modelling and statistical analysis across marketing, credit risk and pharma manufacturing.
George holds two master's degrees from Tilburg University, in Marketing Analytics and in Finance, and a degree from the Athens University of Economics and Business.
He is the author of practical books on statistics and machine learning, and of the Udemy courses Statistics Fundamentals for Data Science and People Analytics.